ABOUT SORIANO
Our People & Leadership
Our people are our greatest asset – we say it often and with good reason. It is only with the determination and dedication of our people that we can serve our clients, generate long-term value for our shareholders, and contribute to our communities.
“Our culture is what defines us, it is our identity and it is at the heart of our global success and inner development.” Marco Antonio Soriano IV
Our people share their experiences, insights, and reflections on what it means to be a part of Soriano Motori Corp.
SORIANO A TRUE O.E.M. "Made in Italy"
Our products is regarded as a mark of quality and excellence for several reasons:
- 1. Craftsmanship: Italy has a long-standing tradition of artisanal craftsmanship. Many products are handcrafted by skilled artisans who use time-honored techniques that have been passed down through generations. This attention to detail often results in higher quality and uniqueness.
- 2. Design and Innovation: Italian design is synonymous with creativity and elegance. Italian designers, particularly in fashion, furniture, and automotive industries, are known for their innovative approaches and cutting-edge aesthetics. The "Made in Italy" label often implies products that are not only functional but also visually stunning.
- 3. Materials: Italian manufacturers often use high-quality materials, ensuring durability and luxury. For example, Italy is renowned for leather quality, and many Italian leather goods are considered some of the best in the world.
- 4. Cultural Heritage: Italy's rich cultural heritage and history influence its products. Many Italian brands draw inspiration from their regional traditions, art, and cuisine, embedding a sense of personality and narrative in their creations.
- 5. Attention to Detail: The Italian approach emphasizes precision and meticulous care in production. This dedication to perfection contributes to the overall satisfaction of consumers.
- 6. Luxury Branding: Italian brands have successfully positioned themselves in the luxury market, creating a perception of exclusivity and high value. This status is often linked to iconic fashion houses (like Gucci, Prada, and Versace) and renowned car manufacturers (like Ferrari and Maserati).
- 7. Global Recognition: The "Made in Italy" label carries significant prestige worldwide. It is often associated with quality and desirability, influencing consumer choices and enhancing brand reputation.
- 8. Sustainability and Tradition: Many Italian manufacturers focus on sustainable practices, preserving traditional methods while being mindful of environmental impact. This combination appeals to consumers seeking ethically produced goods.